Can you believe we’re past mid-January already? If you’re feeling like this little guy, I’m right there with you. Whether the current events have got you feeling down, or you’re just tired from last year, I feel you. BUT if you haven’t started to at least think of being productive in 2021, now is the time to get started.
If you’re on the East Coast like I am, you’re likely in your off-season, and if you’re somewhere warmer, you’re probably still feeling the effects of the pandemic. Either way, I would venture to guess that, if you’re a photographer, you’re not as busy as you usually are at this time of year. So what to do with the extra time you may have at this time?
Every year, I spend some time from January through March tackling my off-season projects list. It’s a great way to help me close the door on the previous year and do my best to prepare for the current year so that when wedding season is in full swing, I’ve got workflows in place to keep me sane.
If you’re feeling like busy season is just about to sneak up on you, I encourage you to not let your off-season slip through your fingers. This is such a good time of year to get some rest, but it’s also the perfect time to get ahead in your business. Once you feel rested, use the slow season of your business to prepare for busy season and create better systems for your business.
Make a list of the things you want to get done and start checking them off as you complete them. You’ll be so happy you did when it’s time to start shooting regularly again and you feel like you’ve accomplished a ton. To get you started, here are 20 ideas for off-season projects for photographers, and an opportunity to get another 20 ideas at the end of this post!
Hello there! I'm Alex! I teach hobbyist photographers how to take better photos and professional photographers how to build a thriving business. Here I share tips and resources to help you grow. Thank you so much for visiting my blog!